Brand Strategist - Restaurant / QSR

Project overview

Our client, a growing restaurant brand in Southern California, is seeking a strategic marketing consultant to strengthen its brand identity, messaging, and market position. With strong sales and a quality product already in place, the focus is on building a more distinctive brand and creating a roadmap for future growth.

Responsibilities

• Assess the current brand and marketing efforts
• Develop a clear brand positioning and differentiation strategy
• Create a compelling brand story and messaging framework
• Refine visual branding and ensure consistency across customer touchpoints
• Develop a social media and digital marketing strategy aligned with business goals
• Provide strategic recommendations and a practical growth roadmap.

Requirements

• Proven experience in brand strategy and marketing leadership
• Strong background in brand positioning, messaging, and storytelling
• Experience working with consumer, restaurant, or hospitality brands
• Ability to provide both strategic guidance and hands-on execution In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. Benefits

Project details

• Start: flexible
• Remote: remote
• Location: United States, US
• Rate: 55-70 EUR/h