Copywriter

Project overview

Our client is currently seeking a Freelance Copywriter for an opportunity to support a fast-paced, multi-brand retail and e-commerce environment. This role is 40hrs/week in a hybrid (4 days onsite, 1 remote) capacity in the DFW area for about 3 months with some potential to extend based on performance and business need. This role will develop compelling, on-brand copy across email, SMS, web, social, paid media, and in-store channels.

The ideal candidate is a versatile, detail-oriented writer who can manage high-volume promotional work, leverage AI tools to streamline content creation, and collaborate closely with creative and marketing teams.

Responsibilities

• Write and edit promotional copy for weekly campaigns, seasonal events, product launches, and store openings across multiple brands.
• Develop email and SMS copy, including subject lines, preheaders, audience variations, and A/B testing.
• Create website, marketplace, SEO-driven product, and category copy, along with digital banners and landing pages.
• Write social, paid media, and in-store copy, including signage and promotional materials.
• Use generative AI tools daily to draft, scale, and version content while ensuring accuracy and brand voice consistency.
• Collaborate with art directors, designers, merchants, and channel teams, working directly in Figma and turning feedback around quickly.
• Help maintain brand voice guidelines and AI writing standards while proofreading copy for accuracy, promotional terms, and legal disclaimers.

Requirements

• 3+ years of copywriting experience in retail, e-commerce or consumer brands, in-house or agency.
• A portfolio that shows range: promotional, email/SMS, web or product copy, and at least one brand voice you've owned.
• Speed and accuracy in high-volume promotional work, where offer details and legal language have to be exactly right.
• Comfort writing for multiple brands, switching voice without losing quality.
• Experience with SEO basics for product and category copy.
• Hands-on, daily experience with generative AI writing tools (ChatGPT, Claude or similar): strong prompting, versioning at scale and rigorous fact-checking of output.
• Working knowledge of Figma (our primary design platform)
• Experience with workfront or a similar proofing tool, and Microsoft Office or Google Workspace.
• Clear, low-ego collaboration with designers and stakeholders, and the judgment to push back on a weak brief. In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. Benefits

Project details

• Start: flexible
• Remote: hybrid
• Location: Dallas, TX, US
• Rate: 38-40 EUR/h