Lead Generation

Project overview

Project

Book-a-Wizard, a B2B IT Support agency, is seeking a Lead Generation freelancer to identify and engage high-quality prospects within the IT sector. The project's goal is to support the agency's growth by generating qualified leads and outreach.

The Role:

You identify, research, and prepare outreach for potential B2B clients in the IT services sector. Your focus is on generating qualified leads—not sales or negotiations.

Key Deliverables:

Use your own tools and expertise to design and organize outreach campaigns

Outreach materials: Draft personalized emails and follow-up sequences tailored to prospects’ needs.

Deal log management: Accurately log and update prospect information in our shared system.

Scoping support (where applicable): Prepare needs audits, proposed approaches, and hours estimates for warm leads.

Goal:

Generate 15 qualified conversations per month – meaning you must prepare enough personalized outreach (emails, follow-ups) to ensure 15 prospects reply with interest and have an initial call scheduled with our team.

What we offer:

No fixed monthly fee. 100% result-based

10% commission on signed clients (12-month payout)

or 15% with full support through contract signing

Flexibility: Work remotely, on your own schedule, with occasional virtual check-ins, as long as monthly deliverables are met.

Ongoing collaboration: Regular, long-term engagement with the potential for increased scope.

Non-exclusive: You may work with other clients, provided it doesn’t conflict with this role.

What We’re Looking For

Hard Skills & Experience

1+ year as a lead generation / outbound freelancer (not as an employee). This is critical—we will not consider candidates without freelance experience.

B2B focus only + Experience in IT services, infrastructure, or managed services is a strong plus.

Portfolio: Examples of past lead generation campaigns or outreach sequences you’ve designed and executed.

Language:

Fluent in English (written and spoken) to craft messaging for our target markets.

Soft Skills

Curious mind: You enjoy researching prospects and understanding their needs.

Attentive and professional: Meticulous with details (e.g., contact info, service match).

Independent and reliable: Self-motivated, with a strong service orientation.

Confident approach: Comfortable preparing outreach to decision-makers and articulating value propositions.

Important Legal Clarifications

This is a freelance/contract role, not employment. You must:

Be registered as a freelancer and able to invoice.

Use your own outreach tools and equipment.

Be responsible for your own taxes and social security.

Not be a commercial agent (Handelsvertreter)—no negotiation or binding authority is granted.

We look forward to getting to know you!

Job facts: Direct client project

Project details

• Start: ab sofort
• Remote: remote
• Location: Berlin, Deutschland, DE
• Rate: 31-31 EUR/h
• Languages: English