Senior Media Mix Modeling (MMM) Consultant

Project overview

Media Mix Modeling (MMM) Consultant

Requirements

Additional Information

• Ideally 12+ years of experience in Media Mix Modeling, marketing science, econometrics and advanced marketing analytics.
• Proven track record delivering MMM engagements in a consulting, agency, analytics, or advertiser environment.
• Deep understanding of econometric modeling, statistical analysis, causal inference, and media measurement methodologies.
• Experience working with large-scale media, advertising, sales, and consumer datasets.
• Strong proficiency in Python, R, SQL, or similar analytical tools.
• Demonstrated ability to manage senior stakeholders and communicate complex analytical concepts to non-technical audiences.
• Experience leading client-facing engagements and influencing strategic business decisions.
• Candidates must be based in the Los Angeles area or able to commute, as this role requires 2-3 days per week onsite.
• Contract rate of $100 per hour.
• Initial 6-month contract with strong potential to convert to a full-time employee.
• Opportunity to work with a highly innovative analytics organization delivering impactful measurement solutions to leading brands.

Project details

Los Angeles, CA (2-3 days per week onsite)

Contract: Initial 6-Month Contract

$100/hour

Opportunity: Potential to transition into a full-time permanent position after the initial contract period

About the Company

We're partnering with a leading technology-enabled analytics solutions company that helps brands make smarter advertising and media investment decisions through advanced measurement, modeling, and data science. The business works with clients to quantify media effectiveness, optimize spend, and drive measurable business outcomes through cutting-edge analytical solutions.

The Opportunity

We're seeking a highly experienced Media Mix Modeling (MMM) Consultant with 12+ years of experience to join the team on an initial six-month contract engagement. You'll play a key role in developing and delivering advanced media effectiveness solutions, helping clients understand the impact of their media investments across both online and offline channels.

This is an excellent opportunity for a senior MMM practitioner who enjoys working at the intersection of media, analytics, and data science, with the added benefit of a clear pathway into a permanent position.

Key Responsibilities

• Lead the design, development, and delivery of Media Mix Models to measure advertising effectiveness and optimize media investment.
• Analyze large and complex datasets spanning paid media, sales performance, promotional activity, pricing, and external market factors.
• Quantify channel contribution and identify optimization opportunities across TV, digital, social, search, video, streaming, retail media, and other advertising channels.
• Deliver strategic recommendations to improve media allocation and maximize ROI.
• Partner directly with senior stakeholders and clients to translate analytical findings into commercial outcomes.
• Support forecasting, scenario planning, budget allocation, and investment optimization initiatives.
• Present insights, methodologies, and recommendations to both technical and executive audiences.
• Start: flexible
• Duration: 6-Month Contract
• Location: Los Angeles
• Rate: 90-100 EUR/h