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JobbörseOffen

DIGITAL MARKETING / BUSINESS ANALYST

DIGITAL MARKETING / BUSINESS ANALYST · Lille, France · Vor Ort · Senior

  • Lille, France · Vor Ort
  • French

Indexiert (heute) · laufend aktualisiert

Start
flexible
Arbeitsmodell
Vor Ort
Vertrag
Freelance / B2B
Erfahrungslevel
Senior

Geforderte Skills

Sprachen: French

Jobbeschreibung

Analyze and monitor e-commerce performance, identify growth levers, and formulate actionable recommendations. Build and maintain dashboards, produce reports, and measure the impact of product and marketing initiatives.

Project overview

  • Business Performance & Insights
  • Analyze and monitor e-commerce performance: traffic, conversion rates, revenue per user, average order value, etc.
  • Identify factors explaining performance changes by market, channel, device, and user journey.
  • Conduct in-depth analyses to detect growth levers and optimization opportunities.
  • Formulate concrete and actionable recommendations to support business decisions.
  • Performance Management & Reporting
  • Build, maintain, and evolve dashboards and key performance indicators (KPIs).
  • Produce recurring reports for operational teams and management.
  • Implement monitoring and alert systems to detect anomalies and performance variations.
  • Collaborate with Data teams to ensure the reliability and improvement of indicators and analysis methods.
  • Present key insights and contribute to performance reviews.
  • Product & CRO Initiative Analysis
  • Measure the impact of Product, UX, CRO, and Marketing initiatives on business performance.
  • Analyze user behavior, conversion funnels, and friction points.
  • Contribute to A/B test analysis in collaboration with CRO teams.
  • Evaluate optimization results against business objectives.
  • Support teams in interpreting results and prioritizing high-value actions.

Project details

  • Start: flexible
  • Remote: onsite
  • Location: Lille, France, FR
  • Languages: French

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