Marketing Manager

Project overview

Our client is a global leader in smart mobility technology, delivering cutting-edge technology solutions that makes transportation safer, smarter and more connected. This is a hands-on senior B2B / B2G marketing manager opportunity to join their Government Solutions Team.

The role

This is a role that suits and experienced B2B / B2G Marketing Manager who enjoys being hands-on. A broad remit, you will work collaboratively across teams to translate product updates and business milestones into clear, compliant customer-facing materials and deliver a consistent cadence of campaigns, customer events, trade shows, public content, and digital activity.

• Part time 4 days per week, rates fully negotiable
• 6 month initial contract with long term potential
• South Melbourne location, flexible hybrid working environment

Responsibilities

Will include but are not limited to:

About you

To be successful in this role, you will need the following:

Please note that if successful, you will be required to pass all required background checks, including police and employment checks.

Apply:

Please submit your confidential resume ASAP. For more information, please contact [contact removed] Short-listed candidates will be contacted, and the successful candidate will need to pass a national police check.

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• Produce marketing materials, such as presentations, videos, one-pagers, copywriting, and other promotional items
• Build and maintain an integrated marketing calendar covering product updates, customer activity, events and digital content
• Translate technical and operational inputs (Product, Engineering, Operations, Delivery) into clear, accurate customer-facing messaging suitable for government audiences
• Plan and deliver customer roadshows end-to-end, including venue logistics, run sheets, demo coordination, speaker support, invite comms, RSVP tracking, and post-event follow-up packs
• Coordinate trade show participation end-to-end, including event selection support, booth bookings, suppliers, collateral, staffing rosters, demo requirements, lead capture, and follow-up workflows
• Coordinate product marketing for new and updated solutions, including one-pagers, capability briefs, FAQs, release/update notes, and customer presentation packs
• Maintain controlled documentation and approvals for all external-facing materials, including version control, approvals log and a managed asset register
• Coordinate PR activity and workflow, including drafting and managing approvals for media releases, award submissions, speaker proposals and case studies, and maintaining an approved "safe claims" library
• Coordinate customer success stories and references with internal stakeholders, ensuring approvals and confidentiality requirements are met
• Deliver a consistent digital cadence across owned channels (website updates where access permits, LinkedIn content, email invites/campaigns) aligned to priority themes and events
• Implement basic marketing performance tracking and reporting (e.g., UTMs, simple dashboards, event attendance, engagement, leads/actions) and provide concise monthly updates
• Brief and coordinate external suppliers as required (design, print, event suppliers, PR support), managing timelines, budget limits and quality standards
• Create and maintain reusable templates to improve speed and consistency (roadshow kit, trade show kit, deck templates, one-pager templates, invite/follow-up templates)
• A strong track record as a Marketing Manager proven in technology product based companies is ideal
• Demonstrated delivery of B2B product marketing, events and compliant communications in a regulated or government-adjacent technology environment (e.g. GovTech/transport/ITS/IoT/critical infrastructure)
• Ability to translate technical inputs into approved customer-facing assets and executing roadshows, trade shows, PR and digital campaigns end-to-end
• Experience in executing event and email workflows using marketing/email platforms and CRM
• Ability to design and maintain web content in a CMS with basic HTML/accessibility awareness and proper image optimisation
• A proven portfolio with materials such as product/solution one-pagers, capability decks, event packs, PR pieces, and digital examples
• Ability to manage approvals, document control, and versioning in a structured way
• Tertiary qualifications in marketing or similar, and formal training or certifications in B2G and/or B2B product marketing

Project details

• Start: ASAP
• Duration: 6 months
• Remote: hybrid
• Location: Melbourne, Australia, AU
• Rate: 81-96 EUR/h