Senior MarTech Lead

Project overview

MarTech Lead

London | Inside IR35 | £500-600/day | Hybrid (2x on site) | 3-6 months

This is a high-impact contract opportunity to help shape the future of AI-enabled marketing within a major enterprise transformation programme. You'll play a pivotal role in defining the technology and data foundations required to support a modern marketing operating model, working at the intersection of architecture, platforms, data, AI and business strategy.

The Company

They are a large, complex organisation undertaking an ambitious transformation of their marketing capability and operating model. As part of a wider AI and digital transformation agenda, they are evaluating how technology, data and platform ecosystems can better support future business objectives. The focus is on defining the target state rather than implementing new technology, making this an opportunity to influence strategic direction at senior stakeholder level.

The Role and Deliverables

Your Skills & Experience

How to Apply

If you're a senior technology transformation leader with deep architecture, platform and data expertise, and you're interested in shaping the future direction of AI-enabled marketing capabilities, please apply with your latest CV.

• Define and govern the target technology architecture supporting a future AI-enabled marketing operating model.
• Assess the existing marketing technology ecosystem and identify opportunities to optimise platform capabilities, integrations and data flows.
• Develop pragmatic architecture, integration and platform roadmaps that align technology strategy with business objectives.
• Evaluate technology and data readiness for AI and agentic capabilities, ensuring scalability, governance and operational sustainability.
• Manage architectural dependencies, risks and platform considerations across multiple technology and business functions.
• Provide delivery assurance and architectural challenge across technology, data and platform workstreams.
• Strong experience leading enterprise technology transformation, platform modernisation or enterprise architecture programmes.
• Deep understanding of enterprise architecture, integration patterns, APIs, data architecture and platform ecosystems.
• Expertise in AI and agentic technology architectures, including orchestration, governance, infrastructure and data requirements.
• Ability to define target-state architectures and assess technology readiness within complex enterprise environments.
• Experience influencing senior technology and business stakeholders, including architecture, data, platform and executive leadership teams.
• Strong understanding of technology governance, security, risk management and architectural assurance in regulated environments.
• Experience across marketing technology ecosystems, such as Adobe Experience Cloud, Adobe Real-Time CDP, Customer Journey Analytics, Pega, Workfront, Microsoft and associated AI or data platforms.
• Capability to manage suppliers, technology dependencies and platform ownership across large-scale transformation initiatives.

Project details

• Start: flexible
• Duration: 6 months
• Remote: hybrid
• Location: London
• Rate: 63-75 EUR/h