Required skills
- Zeotap
- Customer Data Platform (CDP)
- Consulting
- Data Infrastructure
- Customer Value Management
- Marketing Architecture
- Segmentation
- Identity Resolution
- Campaign Management
- E-commerce
Languages: German
Job description
Seeking an experienced consultant for the development and advancement of a Customer Data Platform, focusing on Zeotap. This is a part-time, 100% remote role.
Project overview
For an internationally operating e-commerce company in Ingolstadt, we are looking for an experienced professional for the consulting and further development of a Customer Data Platform.
Framework data:
- Start: ASAP
- Duration: By arrangement / indefinite
- Location: 100% Remote / Home office, onboarding possibly 2 days in Ingolstadt
- Utilization: Part-time (approx. 3 working days per week)
Responsibilities
- Independent support and further development of the Customer Data Platform with a special focus on Zeotap
- Contribution and establishment of practice-proven best practices for optimal use of the platform
- Collaborative conception and implementation of solutions together with the Direct Campaign Management team
- Structuring and implementation of targeted customer segmentations and identity resolution processes
- Consulting at the interface between technology, data infrastructure, and operational campaign management
Requirements
- Mandatory, demonstrable practical experience in the application and configuration of Zeotap
- Successfully completed studies in Business Informatics, Marketing, Business Administration, or a comparable qualification
- Sound professional experience in the field of Customer Data Platform (CDP) and Customer Value Management
- Sound knowledge in the setup of data-driven marketing architectures and segmentation strategies
- Fluent German language skills in speaking and writing for smooth professional coordination
Project details
- Start: ab sofort
- Remote: remote
- Location: Ingolstadt, Deutschland, DE
- Languages: German
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