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RandstadOpen

CRM Strategy Lead

Confidential · Chertsey, Surrey, United Kingdom · Hybrid · Senior

  • Chertsey, Surrey, United Kingdom · Hybrid
  • 12 months

Indexed (2 weeks ago) · refreshed constantly

Budget
£56–59 / h
Start
flexible
Duration
12 months
Work mode
Hybrid
Contract
Freelance / B2B
Seniority
Senior
Reference
PR-1554922

Job description

Project overview

Job Title: Customer Strategy Lead

Responsibilities

What We Need:

If interested, kindly share me your updated CV to dona. thomas@ randstad digital.com

Randstad Technologies is acting as an Employment Business in relation to this vacancy.

  • Initiate and deliver a customer-centric European Customer Strategy and roadmap across owned and paid channels.
  • Build business cases to drive investment in new innovations using MarTech capabilities.
  • Develop audience strategies for flagship campaigns to drive incremental revenue opportunities.
  • Act as the primary point of contact for global headquarters and European subsidiaries regarding customer initiatives.
  • Manage a multi-vendor framework, including specialized delivery partners and partner agencies.
  • 10+ years of experience in Customer and Digital Marketing within data-driven organizations.
  • Deep expertise in Integrated Campaign Management tools, specifically Adobe Marketing Cloud (Adobe Campaign, Adobe Experience Platform, Adobe Target, & Adobe Audience Manager).
  • Proven track record of implementing European-wide, multi-touchpoint marketing plans across digital channels.
  • Strong analytical skills to translate data and insights into actionable growth strategies.
  • Experience leading virtual teams and driving significant business transformation in complex environments.

Project details

Chertsey, UK (Hybrid)

Contract Type: Contract till Dec 2027

About the Role:

Customer Strategy Lead

Chertsey, Surrey (Hybrid)

About the Role: We are partnering with a globally recognized leader in electronics to find a Customer Strategy Lead. In this role, you will lead the direct-to-consumer (D2C) European Customer Strategy across owned and paid channels to deliver premium, personalized experiences across a multi-touchpoint ecosystem. You will be accountable for driving customer growth, increasing customer lifetime value (CLV), and optimizing retention and engagement programs.

  • Start: flexible
  • Duration: 12 months
  • Remote: hybrid
  • Location: Chertsey, Surrey, GB
  • Rate: 56-59 EUR/h

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