Freelance Social Media Manager (LinkedIn)

Project overview

We are looking for an experienced Social Media Manager to support global marketing activities with a focus on LinkedIn. This is a hands-on freelance opportunity with a duration of 12 months for candidates in Europe or the USA.

Responsibilities

You will manage LinkedIn content calendars and create engaging posts, graphics, and campaign assets. You will support executives with LinkedIn content, thought leadership, and audience engagement. You will plan, execute, and optimize paid LinkedIn campaigns with a focus on brand awareness, engagement, and lead generation. You will manage and publish LinkedIn newsletters on thought leadership and emerging technologies. Regular performance monitoring and monthly reports with insights and recommendations are part of your responsibilities.

You will support social media reporting for industry events, product launches, and strategic partnerships and collaborate with global marketing teams.

Requirements

Minimum 5 years of experience in social media or digital marketing. Proven hands-on experience in managing LinkedIn channels and paid campaigns, ideally with LinkedIn Campaign Manager. Strong skills in content creation, copywriting, and editorial planning. Experience in supporting executives and developing thought leadership content. Strong analytical skills, including Excel-based reporting and campaign optimization. Experience with design tools like Figma and AI tools like ChatGPT or Claude. Excellent written English skills and experience with international stakeholders.

Project details

• Start: flexible
• Duration: 12 months
• Remote: onsite
• Location: DE
• Languages: German