Product Manager CRM – UX & Connectivity | Snowflake

Project overview

Detailed description of the need

As part of a strategic digital transformation program, our client, a major player in the financial sector, is looking for a Product Manager CRM – Experience & Connectivity to support the evolution of its internal CRM platform.

Used daily by over 1,200 employees across 7 business units, this CRM is a central tool for sales activities, customer relationship management, and operational efficiency.

The organization is moving towards a multidisciplinary squad operating model, integrating new agile practices and artificial intelligence tools.

You will join the CRM Experience & Connectivity squad, whose objective is to transform the CRM into a true centralized work environment (one-stop shop) for business teams, by improving user experience and interconnection with internal and external applications.

Your main responsibilities

• Squad Management and Product Delivery
• Manage the execution of the roadmap defined by the Product Owner.
• Build and monitor delivery plans, ensuring the quality of deliverables and adherence to deadlines.
• Coordinate the various stakeholders: Business Analysts, developers, QA, UX/UI Designers, and Data experts.
• Identify risks, dependencies, and blocking points, and implement associated action plans.
• Monitor the squad's capacity, velocity, and performance indicators.
• CRM Experience Improvement
• Optimize user journeys, ergonomics, and interaction fluidity with the CRM.
• Identify business pain points and propose solutions to improve user productivity.
• Lead Product Discovery and Design Thinking initiatives.
• Define MVP approaches and manage the design of functional prototypes.
• Collect user feedback and feed into a continuous improvement process.
• System Connectivity and Integration
• Support the integration of the CRM with collaborative and business tools: Outlook, Microsoft Teams, telephony solutions, and third-party applications.
• Contribute to the development of exchanges with external platforms, data providers, and customer knowledge tools.
• Streamline data and process synchronization between different systems.
• Reduce data re-entry, manual tasks, and tool switching for users.
• Collaborate with technical and Data teams on integration issues, particularly in an environment using Snowflake.
• Change Management and Adoption
• Support users in adopting new features.
• Participate in defining communication and training materials.
• Define and monitor adoption, satisfaction, and performance KPIs.
• Utilize user feedback and usage data to measure delivered value.

Project details

• Start: flexible
• Remote: hybrid
• Location: Paris, France, FR
• Languages: French