Required skills
- Salesforce Data Cloud
- Salesforce Data 360
- Data Integration
- Data Modeling
- Salesforce
- SAP Integration
- Identity Resolution
- Unified Customer Profiles
- B2B Data Structures
- Marketing Activation
- Target Group Segmentation
- Customer Data Platforms
- Consent Management
- GDPR
- Data Governance
Languages: German
Job description
Seeking an experienced Salesforce Data Cloud expert to build the data foundation for segmentation and marketing activation, focusing on integrating Salesforce and SAP data, implementing identity resolution, and creating a GDPR-compliant customer data platform.
Responsibilities
- Building the data foundation for segmentation and activation within the Salesforce Marketing Cloud Next
- Setting up and configuring Salesforce Data Cloud (Data 360)
- Integrating data sources from Salesforce Sales Cloud, hub systems, and SAP landscapes
- Developing and enhancing data models and customer identifiers
- Designing and implementing Identity Resolution and Unified Profiles
- Considering consent, governance, and data protection requirements
- Supporting business units with segmentation, target group formation, and activation processes
- Coordinating business requirements with business stakeholders, departments, and administrators
- Creating technical and business documentation of implemented solutions
- Supporting the further development of a data-driven marketing and customer platform
Requirements
- Several years of experience in Salesforce Data Cloud or Salesforce Data 360 projects
- Sound knowledge of data integration and data modeling within the Salesforce platform
- Experience with Identity Resolution and Unified Customer Profiles
- Experience connecting and integrating SAP systems
- Knowledge of handling complex B2B data structures
- Experience with marketing activation, target group segmentation, and Customer Data Platforms
- Knowledge of consent management, GDPR, and data governance
Project details
02.11.2026
End: 31.03.2027
Scope: Full-time
Language: German
Our client is looking for an experienced Salesforce Data Cloud expert to build the data foundation for segmentation and marketing activation. The focus is on integrating Salesforce and SAP data, implementing Identity Resolution and Unified Profiles, and developing a data protection-compliant and scalable customer data platform for the Salesforce Marketing Cloud Next.
- Start: 2026-11
- Duration: 5 Monate
- Remote: remote
- Location: Berlin, Deutschland, DE
- Languages: German
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