Required skills
Job description
Project overview
We're looking for Senior Manager to join our client's project
- Revenue Marketing Strategy: Develop and execute the local revenue marketing strategy, driving demand generation, pipeline growth and revenue performance in alignment with business objectives.
- Sales & Marketing Alignment: Establish strong collaboration between Sales and Marketing, including shared KPIs, lead management processes, SLAs and full-funnel performance tracking.
- Partner & Channel Marketing: Drive revenue growth through strategic partnerships, bank-led distribution channels and co-marketing initiatives.
- Go-to-Market Strategy: Lead local GTM planning and execution, ensuring effective coordination of demand generation, partner marketing and brand activation.
- Marketing Planning & Performance: Own the annual marketing plan, budget allocation, KPIs and performance reporting, ensuring measurable commercial impact.
- Team Leadership: Lead, coach and develop a team of four marketing professionals, building a high-performing and accountable team.
- Brand & Market Activation: Oversee local brand initiatives and marketing campaigns to strengthen market presence and support business growth.
- 8+ years of experience in marketing, including senior leadership experience at Director or Head of Marketing level.
- Proven track record in revenue marketing, demand generation and building qualified sales pipelines.
- Strong experience in aligning Sales and Marketing teams, managing full-funnel performance and implementing shared KPIs.
- Demonstrated success in partner marketing, channel marketing and indirect revenue growth.
- Previous experience in FinTech, payments, banking or financial services is strongly preferred.
- Experience with bank-led partnerships, strategic alliances or partner-driven Go-to-Market strategies.
- Proven people management experience, including leading, coaching and developing marketing teams.
- Strong commercial mindset and understanding of key business metrics, including pipeline contribution, CAC, LTV:CAC and payback period.
- Experience developing marketing strategies, annual plans and integrated GTM roadmaps.
Project details
- Start: ASAP
- Location: Remote, Warsaw, PL
- Rate: 130-150 EUR/h
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