Editorial Communication, Innovation, and AI Consultant

Project overview

Mission Context

The assignment will take place within the department responsible for innovation and foresight of a French public audiovisual group, reporting to its AI department.

This department supports the company in the evolution of uses, technologies, and practices related to media. It works on short-term innovation topics as well as long-term transformations in the audiovisual sector.

The consultant will contribute to the visibility of innovation projects among internal teams, partners, and audiences. They will work on an editorial platform dedicated to innovation, on social networks, on various content formats, and on testing initiatives with users.

Mission Objectives

The consultant's objectives will be to:

Main Missions

Editorial Production

Innovation Network Animation

User Testing Design and Monitoring

Social Media and Audience Development

Monitoring and External Representation

Support for Newsrooms on AI

• Develop the visibility of the group's innovation projects;
• Structure the editorial line and brand platform of the site dedicated to innovation;
• Collect information related to ongoing projects from departments and partners;
• Animate the community of innovation referents;
• Design and produce content for the website and social networks;
• Propose new editorial formats: stories, videos, podcasts, and newsletters;
• Coordinate communication around innovation across different channels;
• Design and monitor tests of new services or products with audiences;
• Support newsrooms in understanding and adopting AI tools.
• Write articles in French and English on topics related to innovation in media;
• Produce content for the editorial platform and social networks;
• Design short formats adapted to each platform;
• Participate in the creation of videos, podcasts, stories, and newsletters;
• Regularly update the website dedicated to innovation;
• Develop and monitor an editorial and publication calendar.
• Animate the community of innovation referents within the group;
• Organize and prepare community meetings;
• Gather information on projects led by different departments;
• Monitor key innovation files and ensure their updates;
• Facilitate information flow between operational teams, the innovation department, and external partners.
• Gather needs from internal teams;
• Identify topics that can be tested with audiences;
• Design testing frameworks with the relevant teams;
• Support projects from the scoping phase to the restitution;
• Define methods for collecting user feedback;
• Monitor results and produce audience and usage reports.
• Define formats and messages adapted to Facebook, X (Twitter), Instagram, YouTube, and TikTok;
• Publish and share content on various networks;
• Monitor the performance of publications and campaigns;
• Propose actions to develop the audiences of the website and social networks;
• Produce regular reports on audiences and performance indicators.
• Conduct international monitoring of media, uses, and audiovisual innovations;
• Participate in conferences, debates, forums, and professional events;
• Represent the group at innovation-related events;
• Write reports and share learnings with internal teams;
• Contribute to the organization of internal and external events, particularly sharing sessions on innovation.
• Raise awareness among editorial teams about AI uses;
• Participate in identifying use cases for newsrooms;
• Support the adoption of AI tools adapted to journalism professions;
• Explore the uses of vibecoding within prototypes or internal tests.

Project details

• Start: flexible
• Remote: hybrid
• Location: Paris, France, FR
• Rate: 53-53 EUR/h
• Languages: French