Required skills
- LinkedIn Channel Management
- Content Strategy
- Content Creation
- Social Media Management
- Community Management
- LinkedIn Ads
- B2B Marketing
- Copywriting
Languages: German
Job description
Seeking a freelancer to manage a LinkedIn channel, focusing on content creation, planning, and community engagement. The role involves developing editorial plans, creating content, and running sponsored campaigns, with a strong emphasis on B2B communication.
Project overview
Key Data
Responsibilities
Development and implementation of an editorial content plan for the LinkedIn channel
Creation and preparation of LinkedIn content, including texts
Briefing and coordination of image and graphic materials as needed
Ongoing channel management and publishing
Community management
Development of relevant topics and formats
Organization and implementation of sponsored content and smaller LinkedIn campaigns
Independent management of ongoing activities and coordination with relevant contact persons in the company
Monitoring of relevant topics, trends, and developments on LinkedIn
Derivation of suitable content ideas from current topics and developments
Requirements
Must-haves
Several years of experience in managing LinkedIn corporate channels, ideally in a B2B environment
In-depth experience in content creation, editorial planning, and social media management
In-depth knowledge of the conception and implementation of LinkedIn Ads or sponsored content
Very good feel for relevant topics, target groups, and professional B2B communication
Ability to quickly grasp complex and technically demanding topics and present them understandably
High linguistic proficiency and a strong awareness of technically and terminologically correct communication
Independent, structured, and reliable way of working
Ability and willingness to take full and independent responsibility for the channel
Nice-to-haves
Experience in a technical, industrial, or comparable B2B environment
Experience with technically complex products or topics that require explanation
Project details
January 2027
To be determined
approx. 10 hours/week
100% remote possible
Language: German, English
- Start: 2027-01
- Remote: remote
- Location: Attendorn, Deutschland, DE
- Rate: 80-80 EUR/h
- Languages: German
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