Senior Communications Officer

Project overview

The indicative rate range is between 77 and 87 euros per hour. Please note: this is neither a minimum nor a maximum rate. All offers will be assessed based on a scoring system that weighs price and quality. A portion of the points to be awarded will be given to the bidder with the lowest rate. Other bids will receive proportionally fewer points on this component.

Assignment Description

For the Realization e-lending solution project, we are looking for a senior communications officer to shape, coordinate, and execute the communication surrounding the realization of the new online Library. The communications officer will develop a coherent communication plan for B2B and B2C communication and translate project information, decisions, and milestones into understandable and engaging messages. The role will contribute to support, adoption, and clarity regarding the new online Library, in line with the Wsob objective and the public mandate of the KB.

We also expect a proactive, signaling, and advisory role for the benefit of the project and its stakeholders.

The B2B plan is currently being developed by a KB communications officer. This B2B plan can be used for the overall communication plan. The intention is that the execution of communication activities within this assignment will be divided in mutual consultation (between the two of you).

Key Activities

Intended Result

A supported, executable, and target-group-oriented communication plan that informs and supports the public library network in a timely and unambiguous manner, and enables readers to recognize, understand, and use the new online Library.

Background Assignment

For the Realization e-lending solution project, we are looking for a senior communications officer to shape, coordinate, and execute the communication surrounding the realization of the new online Library. The project starts on September 1, 2026, and runs until October 2027. The communications officer will become part of the project team and ensure a clear, consistent, and target-group-oriented communication approach towards both the public library network and readers. Several communications officers are already working within the project, with whom you will collaborate closely.

• Develop a communication plan for the project period September 2026 to October 2027, with attention to phasing, target groups, core messages, channels, resources, and timing.
• Together with a colleague, execute B2B communication towards the public library network, including public libraries, POIs, national network partners, and relevant internal stakeholders.
• Develop and execute B2C communication towards readers, including members of public libraries and digital-only users.
• Translate the Wsob objective of the KB and the project goals of Realization e-lending solution into clear communication for different target groups.
• Develop or coordinate communication resources such as newsletters, web texts, Q&As, presentations, stakeholder updates, toolkit materials, and messages for online channels.
• Ensure alignment between project communication, marketing communication, service provision, customer service, and communication via the library network.
• Identify information needs, questions, and potential concerns from libraries and users, and translate them into appropriate communication actions.
• Monitor coherence, tone, and timing of communication throughout the entire project duration.

Requirements

Min. 5 years of demonstrable experience with communication within digital services, e-lending, platform development, or comparable public-oriented online services.

Min. 3 years of experience in developing communication plans for both B2B and B2C target groups.

Good understanding of the reader target groups of the online Library, including members of public libraries and digital-only users.

Ability to translate complex project information and policy context into clear, accessible, and target-group-oriented communication.

Min. 1.5 days per week presence at the office, preferably on Tuesdays and Thursdays.

Available for an intake interview on Monday, October 19, 1:00 PM - 3:00 PM or Tuesday, October 20, 1:00 PM - 3:00 PM.

Wishes

Knowledge of the Wsob, the objectives of the KB, and the role of the KB within the national system of public library facilities.

Insight into the public library network and the collaboration between national facilities, local public libraries, POIs, and other partners.

Competencies

Strategically and operationally strong: can translate communication policy into concrete actions and resources.

Target group-oriented: knows how to align message, tone, and channel with professionals in the library network and with readers.

Environmentally sensitive: understands administrative, societal, and network interests within the library system.

Connecting and collaborative: effectively liaises with the project team, KB organization, libraries, and partners.

Proactive, structured, and results-oriented: brings overview, planning, and progress to communication activities.

Editorially strong: writes clearly, accessibly, and persuasively for diverse target groups and channels.

Additional Information

When you offer a professional to us as a supplier and they are placed, we will need information from you as a contracting party, including regarding the Chain and Principal Liability Act (Wet keten- en inlenersaansprakelijkheid). The 'WKA' aims to prevent abuse in the remittance of payroll taxes at all links in the chain; from supplier to client. We cover these risks for our clients through an escrow account, the G-account. This is an account to which a portion of the invoice amount is deposited and from which you can pay payroll taxes and VAT to the Tax Authorities.

The percentage to be deposited depends on whether you have a SNA certification (NEN-4400-1 or NEN-4400-2) and whether your company is located in the Netherlands or abroad. You can apply for the G-account from the Tax Authorities. If you cannot obtain a G-account (and you can provide proof of this from the Tax Authorities), you also have the option to provide an accountant's statement (assurance report regarding personnel lending) every quarter. In this, a certified accountant (AA or RA) will issue a statement regarding the correctness, completeness, and timeliness of the remittances.

Please note, the costs for this statement will be borne by you.

Project details

• Start: 2026-11-01T23:00:00
• Location: Den Haag Zuid-Holland, NL
• Languages: Dutch