Required skills
- Marketing Strategy
- Communication Strategy
- Campaign Management
- Online Marketing
- Content Creation
- Content Optimization
- Keyword Research
- Market Analysis
- Competitor Analysis
- AI Tools
Languages: Dutch
Job description
As a Faculty Advisor, you will collaborate with senior advisors on the positioning and profiling of two faculties in education and research, focusing on strategic marketing and communication plans.
Project overview
As a faculty advisor, you will work with two senior advisors on the positioning and profiling of two faculties in the field of education and research.
Profile of the suited interim professional:
- Drafting and executing strategic marketing and communication plans aimed at concrete results
- Providing advice to stakeholders of the faculties and the university
- Developing, deploying, monitoring, and optimizing campaigns for various channels
- Collaborating with marketing agencies and coordinating with the marketing, digital, and content expertise teams
- Conducting keyword research and market and competitor analysis
- Creating and optimizing content, such as study program pages, based on market insights
- Writing campaign pages and ad copy for Google and social media campaigns
- Developing communication materials such as banners and flyers
- Guiding video productions
- Consulting with fellow advisors and other stakeholders on execution
- Experience with drafting and executing a marketing and communication plan
- Experience in a politically sensitive environment, including conducting advisory meetings and translating faculty needs into communication output
- Expertise in developing and deploying online campaigns
- Knowledge of and insight into AI tools and their application
Project details
- Start: flexible
- Location: Noord-Holland, North-Holland, South-Holland, NL
- Languages: Dutch
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